Apple fights to keep DOJ antitrust suit from reaching trial

What's luxurious about Apple products is that they tend to respect your time

Those are words without much meaning. So, how do you think they "respect" your time more than other smartphones?

Does your time feel respected when you're leaving the Kindle app to open a web browser, search for the book that was next in the series, buy it, and get back to your Kindle app to continue reading ?

> how do you think they "respect" your time more than other smartphones?

I have an iPhone. It just does its job. Updates in the background. Repairs are a peach, especially by mail. They don’t spam me.

Updates in the background? It's not 2005 anymore... All phones do that. Androids have done that since version 1.0. Just works? Ditto. So the answer is just... vibes?

Partially yes, Android vs iPhone is largely vibes. The point is it’s a product that works for years without the user having to fuck with it too much for most use cases. If the hardware fits your needs, it’s the best in the world. If you like a 3.5mm jack, there are other options—hence why it’s tough to argue they have a smartphone monopoly.

If you’re asking why it’s luxury, it’s a combination of the materials, machining and service experience. Luxury products aren’t necessarily better, certainly not for someone who can’t afford them. They’re simply more luxurious. Easier, more comfortable, et cetera.

This is the thing though. Non-Apple phones are made of equally nice materials, have equally nice design and equal or more utility. Several Samsung phones and the folding Pixel are more money than the top end iPhone. Hell, because of carrier subsidies the top end iPhone can be had for $0 up front.

So what makes an iPhone more luxurious than say, a Galaxy S24 Ultra, Z Fold 6, Pixel 9 Pro XL or 9 Pro Fold?

> Non-Apple phones are made of equally nice materials

The machine quality is totally different.

> what makes an iPhone more luxurious than say, a Galaxy S24 Ultra, Z Fold 6, Pixel 9 Pro XL or 9 Pro Fold

Start with the BOM.

Lol so it's the logo and marketing. Gotcha.

By giving you an endless spinning wheel instead of just telling you what the issue is?

I've had this while trying to install apps on an iPad (you need a payment method if the free app you're downloading has extra paid stuff you could buy from it, but why would they need to tell you that) and with their TV+ service where downloading too many (how much? who knows) things at the same time, like you're about to board a long haul flight, gets them stuck in a loop without downloading.

Another one of my favourites is "A USB device is consuming too much power, try disconnecting and reconnecting it" without any way of identifying which device it is.

Of all the things they do, that is not one of them. How long does it take from pressing a folder to showing its contents on iOS? How much faster would all of it be without a fancy fade in/out animation? or shrink to dock, or anything else in the UI that takes longer than it has to because it looks cooler that way.

Relative to when Microsoft intentionally sabotages user experience, sure, but that's a low bar. I'll agree with you more whenever macOS allows me to open more than 1 calculator window at a time, cut files, stop hijacking bluetooth when the lid is closed, and other productivity killing nuisances that make me question if they ever do user studies.

I mean yes, that’s a big part of what distinguishes luxury goods. Again, luxury doesn’t mean better.

When I say machine quality, though, I’m referring to their titanium and aluminum. I’ve machined some aluminum and know people who have done titanium. It’s really hard, and they do it well.

What does that add to the user experience? I can’t say it’s anything tangible. But I appreciate it. That’s luxury. It’s orthogonal to utility in many ways.