Apple just kicked Fortnite off the App Store

Epic Games has filed a lawsuit [1] and published a Fortnite-themed parody of Apple's "1984" [2] to get some publicity for it.

[1] https://cdn2.unrealengine.com/apple-complaint-734589783.pdf

[2] https://www.youtube.com/watch?v=euiSHuaw6Q4

A PR stunt from Epic and everyone's falling for it.

A PR stunt that consumers and small businesses could benefit from. 30% decimates indie studios and makes some apps fiscally nonviable.

Regarding the 30% cut.

It's the large scale clients that are hurt the most by the 30% cut. Old timer indie devs who used to have to manage payment and distribution themselves, like Jeff Vogel, will tell you that Steam's cut is absolutely fair given the value it brings. On PC there are different platforms competing for Steam, which might be a reason why Valve introduced discount tiers for more successful titles. If an outcome of the PR stunt is that Apple decreases its cut, it will likely be a similar arrangement which does not benefit the small businesses.

The issue with the App Store is not the cut, but that it is the only gate to the iOS walled garden.