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1247 points mangoman | 58 comments | | HN request time: 0.003s | source | bottom
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elicash ◴[] No.13105963[source]
I worked at a grocery store for several years, and one thing I recall is customers CONSTANTLY putting items back in a random aisle, rather than where they found it.

I wonder how this tech deals with that? Maybe they figured that out, too. But I was amused in the video when I saw the customer putting it back where it belonged, because that's not how I remember that going...

All that said, this is fantastic and exciting.

Edit: I also hope they're already thinking about EBT cards and WIC.

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1. makecheck ◴[] No.13106541[source]
One interesting benefit of the “detect removal from shelf” concept is that there might finally be a time stamp associated with the removal of the item.

Right now, if you see a random perishable item sitting on a shelf, you HAVE to throw it away because it could have been there for a long time. On the other hand, if you can see that some Frozen Peas were only taken off the shelf 2 minutes ago, you can just put them back and they’ll be fine.

Although, what I’d really want is not only the time stamp but the customer. I’m sorry but if you cost the store $25 by leaving a damned ROAST in the cereal aisle, I would be perfectly happy to never let you in the store again.

replies(5): >>13106589 #>>13106649 #>>13106687 #>>13107061 #>>13107485 #
2. saosebastiao ◴[] No.13106589[source]
UPC codes are not uniquely identifiable to the unit, only to the product. You could narrow it down to all of the people who took that item off the shelf, but you'd probably be into surveillance reviews after that.

An option is to label all the items with a unique identifier, but that is typically seen as too costly, which is also the reason Amazon hasn't fully fixed the FBA counterfeit problem.

replies(1): >>13106694 #
3. 0xfeba ◴[] No.13106649[source]
> I'm sorry but if you cost the store $25 by leaving a damned ROAST in the cereal aisle, I would be perfectly happy to never let you in the store again.

Wouldn't a better solution be to charge the customer for the roast and if they complain, you explain: "sorry, you didn't put it on the proper shelf, the technology considers that as a purchase", and possibly eat the cost in the form of some incentive to come back to try to keep them. The ones that don't complain either didn't notice, or they don't care enough to stop shopping, or they won't come back like you suggest.

The ones that complain get it taken care of, the ones that don't don't cost you anything. Win-win-break even?

replies(6): >>13106753 #>>13106784 #>>13106998 #>>13107074 #>>13107356 #>>13108549 #
4. Spooky23 ◴[] No.13106687[source]
Good luck with that. The customer is always right.

You start doing stuff like that it will bite you back 10x.

replies(3): >>13108678 #>>13110071 #>>13110599 #
5. jonknee ◴[] No.13106694[source]
Amazon is boasting it involves "computer vision, sensor fusion, and deep learning" so there is definitely quite a bit more going on than the UPC code. It also doesn't appear any UPCs are actually being scanned in the first place.
replies(2): >>13107760 #>>13108602 #
6. cpmsmith ◴[] No.13106753[source]
IMO, any messaging in the format "sorry, $thingYouDid, the technology considers that as $notWhatYouDid" is a recipe for customer loss.
replies(3): >>13106774 #>>13106852 #>>13107049 #
7. johnwheeler ◴[] No.13106774{3}[source]
Not at all in this case. The benefits of this technology and the disincentives for bad behavior are strong enough that this would work.
8. makecheck ◴[] No.13106784[source]
Aside from putting up the odd sign to discourage certain behavior, no, I do not think that stores have any good reason to bend over backwards to keep individual customers.

Retail is far too accommodating already. Some people figure that being a “valued customer” means they can be an unending source of sunken costs in time, effort and stress, among other things. And those costs can be multiplied across the other customers waiting in line, too.

If a “customer” is destroying your inventory, annoying other customers, or commanding far more of your time than warranted, there is no reason to put up with them. Protect the larger investment, which is: all your other customers, your store, and your employees.

replies(4): >>13106896 #>>13107816 #>>13107996 #>>13108365 #
9. Declanomous ◴[] No.13106852{3}[source]
I agree with your point, but at the same time, you should be charged the price of the food if you grab perishable food and place it in an area that renders it unsafe. I worked in retail and at theme parks, and I'm personally of the opinion that it's better for everyone in the long run if you fire entitled customers.
replies(2): >>13106902 #>>13107006 #
10. dogma1138 ◴[] No.13106896{3}[source]
Stores bake that into the cost of doing business, it's like dropping something and breaking it, in the vast vast majority of cases you won't be charged for it, just be clean up on aisle 3...

Heck I've dropped jars or similar things during bagging after paying for them several times and every time I was offered a replacement.

Mistakes happen, it's often considerably more expensive to deal with customer complaints especially in the age of social media than it is to replace an item.

It's also important to note that this is baked into the cost of doing business all along the supply chain, if items are not sold they will be often returned by the store to the distributor which would chuck them as a loss, or more often than not sell them for other uses other than human consumption.

Some perishables are thrown away others are then sold to other industries e.g. the roast that was left over might end up as dog food...

For a dog food company it's cheaper to buy discarded meat produce the dog food take samples and while it's being shipped do the cultures to ensure that there are no contaminants or bacteria and if something fishy is found just do a recall upstream for specific batch than it is to buy "fresh" meat and ingredients which are fit for human consumption.

Supply chains are huge and complex and all these little annoyances don't really count for much, it only really bothered very small stores that have to buy everything almost up front and they aren't leasing effectively shelf space for distributors.

replies(3): >>13107943 #>>13110350 #>>13111227 #
11. iamdave ◴[] No.13106902{4}[source]
, you should be charged the price of the food if you grab perishable food and place it in an area that renders it unsafe

That'd constitute a massive retooling of consumer behavior and logic and would require quite a bit of conditioning over many years, no?

replies(3): >>13106921 #>>13107360 #>>13108526 #
12. Veedrac ◴[] No.13106921{5}[source]
That sounds like exactly what Amazon are trying!
13. mortenjorck ◴[] No.13106998[source]
According to the cupcake example in the video, this is all in real-time, right? A much better experience would be warning the user as they go - the ham remains in their "cart" and is clearly flagged as abandoned (maybe with a push notification if they don't have the phone out, though I imagine most customers will be double-checking).
replies(1): >>13119635 #
14. digler999 ◴[] No.13107006{4}[source]
> if you fire entitled customers.

That would be fine in the ages before social media. Now everyone "takes to twitter" and tries to organize a social pitchfork campaign. The victimhood mentality is real. People get off on the celebrity from being wronged by a big bad corporation. It wouldn't be long before some jerk posts a video of himself leaving a roast on the cereal aisle and being '86'ed from the store, then post it straight to Youtube for all the delicious karma points. Corporate image is a big deal.

replies(2): >>13107083 #>>13107191 #
15. maxerickson ◴[] No.13107049{3}[source]
Getting rid of bad customers is exactly what is being suggested.
16. stevarino ◴[] No.13107061[source]
No plan survives first contact with the customer's kids.
17. criley2 ◴[] No.13107074[source]
>Wouldn't a better solution be to charge the customer for the roast and if they complain, you explain: "sorry, you didn't put it on the proper shelf, the technology considers that as a purchase",

It might be legal federally, and in red states, but this sounds like a class action lawsuit in a liberal state with strong consumer protection laws just waiting for hungry lawyers.

18. zimbu668 ◴[] No.13107083{5}[source]
Sounds like that place would have lower prices since the costs of customers like that isn't spread around to considerate people, I think I would like to shop there.
19. lmkg ◴[] No.13107191{5}[source]
Unless you make it "your thing." Take for example the Alamo Drafthouse, a chain of movies theaters that are aggressive in removing patrons that disrupt other viewers' experience. In the few times that people have tried to complain, the company has generally come out of it for the better.

I will admit this strategy won't work for everyone. Most corporations are not willing to respond to a complaint by using social media to (accurately) call the complainer an obnoxious asshole.

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20. maerF0x0 ◴[] No.13107356[source]
> Wouldn't a better solution be to charge the customer for the roast and if they complain, you explain: "sorry, you didn't put it on the proper shelf, the technology considers that as a purchase", and possibly eat the cost in the form of some incentive to come back to try to keep them. The ones that don't complain either didn't notice, or they don't care enough to stop shopping, or they won't come back like you suggest.

One could simply retrain the customer by literally charging them the moment they take it off the shelf, refunding them if they put it back. It would look crazy on your bank/credit bill but i think a legion of micropayments maybe the future anyways. There might be an opportunity there to turn a stream of 100s of micropayments into meaningful data for the end user.

21. JaphyRyder ◴[] No.13107360{5}[source]
Not really. Customers already pay more if they don't have the company card, aren't "loyal" etc... Instead of it being framed as a fine or punishment or way to "fire customers" it is simply referred to as a discount and a way to get coupons.
22. digler999 ◴[] No.13107541{6}[source]
who's got more profit: Alamo Drafthouse or Regal Cinemas ? Or rather, if you own X-thousand shares of XYZ corp, do you want them to "aggressively wage morality war" at the cost of $1.00/share, or maximize profits ?
replies(1): >>13109900 #
23. mpclark ◴[] No.13107760{3}[source]
It's certainly buzzword compliant...
24. 0xfeba ◴[] No.13107816{3}[source]
Perhaps my example was a bit too extreme. But someone else replied to me with a better example of notifications on an app, or warnings that items are still in their cart but did not pass the store threshold, etc.

Seems like the maximized value could be somewhere in the middle, maybe without trying to sneak in replacement costs for items left on other shelves..

25. dimino ◴[] No.13107943{4}[source]
It'd be nice, for the stores, if they didn't have to bake so much "attrition" into their accounting.
replies(1): >>13108865 #
26. mpolichette ◴[] No.13107996{3}[source]
I agree, especially you see those videos on youtube where the kids are intentionally 'slipping' and throwing multiple jugs of milk onto the floor.
replies(1): >>13108393 #
27. falcolas ◴[] No.13108365{3}[source]
> I do not think that stores have any good reason to bend over backwards to keep individual customers.

Funny; want to know how Amazon CS became so popular with people? They gave complainers what they wanted, and only shut down repeat abusers. You want to exchange or return this TV for no reason at all? Go ahead. You bought this a year ago and want to return it now? Get a rep on the phone and it's done.

It was fascinating to watch from the inside. CS reps became easier to hire (no need for independent thought when 95% of the calls can be answered with binary flags determined by a "follow the prompts" wizard), Amazon's CS approval rating skyrocketed, and they're still making money to this day.

So, yeah, they have proven that there is a really good reason to keep all but the most abusive individual customers.

28. pshc ◴[] No.13108393{4}[source]
The store will have video footage of everything... maybe their sensor AI will eventually distinguish between intentional and accidental spoilage.
29. jachee ◴[] No.13108526{5}[source]
> retooling of customer behavior

One or more hits to the wallet would be strong negative reinforcement.

30. qyv ◴[] No.13108549[source]
There are many potential reasons that an item could be put back in the improper spot on a shelf that does not induce a loss for the store nor is malicious by the shopper. Things very often get put back into the same shelf but a different position.

But what about this: What is to stop someone from pulling items out of other people carts?

replies(1): >>13110020 #
31. karambahh ◴[] No.13108602{3}[source]
I think it might be purely rfid based. All major rfid vendors have theft prevention devices which can detect in real-time products crossing a given line.

Decathlon, the world largest sport goods retailer already use that technology.

They still have checkout lines but technically speaking they would be able to charge you when you leave the store.

Last time I spoke with them they were using Embisphere hardware, but any vendor, Checkpoint for instance, could be used to similar effects.

If all products are rfid tagged (which is entirely possible given the current price of metallic ink) then this store is at most state of the art.

If they actually use vision techniques then it is actually quite a feat. Current vision techniques used in retail are either too crude (when based on the store cctv cameras) or too costly (another French company, IVS, has demonstrated a self service buffet style automated checkout but AFAIK it is still prototype).

Disclaimer: I have links with investors in both Embisphere and IVS.

replies(1): >>13108992 #
32. TeMPOraL ◴[] No.13108678[source]
> The customer is always right.

This adage only works when marginal value of a customer is high, and monetary preferences aren't utterly dominating customer's thought process. Business dealing with necessities, or ones where demand outweights supply, aren't like that - that's why in a grocery store, customer is trash. There's plenty more where he/she came from.

replies(1): >>13109926 #
33. dogma1138 ◴[] No.13108865{5}[source]
The attrition is going to be high anyhow, tons of stuff gets damaged during shipping, handling and stocking, tons more is never sold.

Most large stores take out nearly everything off the shelves at night even if it's still within it's "use before" date which on it's own is utterly nonsensical to begin with as most items don't expire for days, if not weeks, months and even years from the "use/best before" date.

People drop stuff, people mishandle goods, how many people squeeze a vegetable or a fruit to check if it's ripe damaging it? how many apples get a mushy spot because they banged around in the crate?

You are literally scraping the bottom of the barrel of inventory attrition when you are talking about perishable misplaced items, compared to everything else they are a rounding error.

There is a lot of loss baked into every supply chain, unless you are going to change it in it's entirety really don't bother with the end, the loss at the point of sale is minimal compared to everything else.

replies(1): >>13111386 #
34. politician ◴[] No.13108992{4}[source]
The last time I checked, the price of a printable RFID tag was around 10 cents. That's far too expensive for a 15oz can of beans.

What sort of prices are you seeing?

replies(1): >>13109099 #
35. karambahh ◴[] No.13109099{5}[source]
The ballpark of 10 cents per printed RFID is right.

I have reasons to believe several ink manufacturers/printers are working on an order of magnitude less per tag.

But are you so sure that 10 cents is too much?

What do you think the gross margin on that can is ? ;-) What do you think the net margin on that can, once the checkout lines (and their personnel) are removed, would be?

If a stitched RFID chip on a 2€ thsirt is currently cost-effective for Decathlon, I see no reason why printed RFID tags would not be cost effective in the very near future, if it is not yet the case (and once again, I have reasons to believe it is almost already the case).

replies(1): >>13109858 #
36. politician ◴[] No.13109858{6}[source]
I share your optimism - the future of retail belongs to self-service with the checkout process integrated into the shopping cart. Grab and Go.

However, I don't think that end game is the first use case for an RFID solution - inventory monitoring/LP/loyalty can demonstrate ROI long before the checkout lines are removed. For those use cases, the unit price needs to be much cheaper, but an order of magnitude improvement might be right.

replies(1): >>13109991 #
37. OMGTehAwsome ◴[] No.13109900{7}[source]
From what I've read Alamo Drafthouse has over double the per-screen revenue of Cinemark. Their strict, pro-viewer policies really engender customer loyalty.
38. Spooky23 ◴[] No.13109926{3}[source]
Have you ever worked in grocery?

The customers tend to be brand loyal, and the lifetime value of a customer is very high (family with 2.4 kids and a dog is minimum $10k/year in gross sales), so when you start banishing customers for doing things that they may not even realize that they did, they will loudly tell everyone they know what a bunch of assholes you are! The $25 roast will cost you $500.

If I stop shopping at a local grocery that uses a loyalty card for two weeks, they will immediately begin sending coupons worth 10-20% of my average transaction value to get me back. The ROI of giving away $20 at a pretty low margin implies a high value.

replies(1): >>13110595 #
39. karambahh ◴[] No.13109991{7}[source]
You are absolutely correct. Inventory monitoring and LP are where money is to be made (or rather "not lost" :-) ).

I have skin in the game on the loyalty part so I will abstain from speaking on that.

Coming back on your thoughts about inventory, the birth of Embisphere, the RFID company I spoke about earlier (and the reason why Decathlon started to use them), was solely the invention of a "racket" for fast instore inventory

http://www.embisphere.com/en/rfid-products/embiventory-power

Other uses (checkout, LP) were almost an afterthought. The sole gain on speed and accuracy of in-store inventory was enough to decide Decathlon to add RFID chips on all its inventory and Decathlon inventory is massive ! They are in the range of 30-70k active SKUs, with sometimes hundreds of thousands units of stock. Sell that in hundreds of stores worldwide, add the warehouses in every country and the manufacturing facilities in China, and you end up with millions of euros of investment just for that damn inventory ;-)

replies(1): >>13110298 #
40. OMGTehAwsome ◴[] No.13110020{3}[source]
There are no carts, just bags. This doesn't appear to be a replacement for traditional grocery stores but rather corner stores or bodegas, so there isn't a need for them.
41. megablast ◴[] No.13110071[source]
The customer is always right just means that if the customer wants a bright pink top with bring pink shorts, they are right.

It doesn't mean every stupid thing the customer does is right.

42. politician ◴[] No.13110298{8}[source]
Nice! It looks like Nuukik is well positioned to take advantage of that new infrastructure!

It would be lovely if you developed an in-store navigation capability. It's so frustrating to run into a store to pickup something, and not be able to immediately find it.

The results of periodic scans should provide a decent point cloud that could be used to determine shelf/aisle geometry without a blueprint. Foursquare uses this sort of approach for its interior mapping process, but they can't tell me where to find the bean dip. There are multiple obvious ways to monetize that dataset including simply selling it to Foursquare.

replies(1): >>13110611 #
43. Gustomaximus ◴[] No.13110350{4}[source]
In Australia if you break something in store, they typically wont charge you, but if they do, they have to charge at cost. I wonder if this another reason many stores dont charge. As any store with a larger markup would have to let you know that $55 vase they were trying to sell you cost them $6.
replies(1): >>13110557 #
44. kem ◴[] No.13110441{6}[source]
The real problem, though, is that one time when the company is in the wrong over a bug in the AI. Then you basically have a faulty AI, and by extension, the store, falsely accusing the customer of vandalism or some such thing. Not a good way to go.

Maybe this is different, but my experience with recent tech innovations in brick-and-mortar payment systems haven't been positive overall. More trouble than they're worth.

This could very well be different, but the minute the store starts valuing the AI over the customer, I think the store is in for some trouble public relations-wise.

replies(2): >>13110780 #>>13110828 #
45. fowl2 ◴[] No.13110557{5}[source]
I've never heard this "rule" before, do you have a source? "Cost" is a pretty flimsy concept.
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46. TeMPOraL ◴[] No.13110595{4}[source]
Only briefly, helping with inventory. But my SO did, and well... I eat food, and so does my family. And so I learned that with grocery, the one consideration that literally trumps all others is... price. Other significant factors are geography - people tend to shop closest to home or their commute path, and assortment - the more you can buy in one place, the better. There's very little a grocery store can do to chase away customers living in the area except having prices higher than the shop next door.

Now my experience is of course limited to shops in urban Europe, servicing low- and middle-income populations. Maybe high-income people can afford to vote with their wallets, but with all the people I know, the ability to save $100+ / month by just going to the cheaper store of the few nearby is enough to make them not mind grumpy cashiers.

> they will loudly tell everyone they know what a bunch of assholes you are!

I have never in my entire life seen this behaviour impact a single company. Even though I'm first to badmouth asshole businesses and praise the nice ones. Even in tech, I'm yet to see a single company seriously impacted by people's reaction to bad behaviour. I mean, how is Uber still around? Or how is Lenovo still selling laptops?

47. syncsynchalt ◴[] No.13110599[source]
This is a tangent, but I think that's better stated as "the customer is never wrong". That frames it as a customer support challenge rather than a surrealist exploration of what your customer may claim as their desire.
48. karambahh ◴[] No.13110611{9}[source]
We may or may not already have developed proofs of concept of in-store navigation systems for european retailers ;-)

In-store location of products is deeply linked with very complicated discussions between retailers and product manufacturers.

Moreover, facing is a very strategic part of retail and I doubt retailers would be happy to release their facing strategies to outsiders or competitors.

Even inside a retailer's organization, several opposing views exist, between maximizing breadth of product range, giving prime exposure to the private label, etc....the equation they have to solve is very complicated and I don't think there's an ideal solution to this. A retailer facing strategy is linked to its core values. It has a direct impact on its bottom line and an indirect one: the consumer's unconscious perception of facing "strategies" is probably very significant.

49. Whitestrake ◴[] No.13110747{6}[source]
I thought "cost" was one of the simpler concepts - the price at which the store bought the item from the supplier.
replies(1): >>13111218 #
50. ◴[] No.13110780{7}[source]
51. digler999 ◴[] No.13110828{7}[source]
Agreed. On a related note, I wonder with the extra efficiency gained from no checkout lines, how much it would offset lost revenue. In other words, if, say, you are able to serve 20% more customers, even if there's 4% more loss from tech bugs (not considering shoplifting), the fact that you're moving more people through the store might make up for it.

If someone buys 45 items, but 3 dont ring up, as long as the 3 were relatively cheap items like a can of beans, as opposed to a $15 jar of spices, does it really matter ? Over time, the system will learn which items "go missing" most often and focus on them specifically for better inventory mgmt.

52. Khalos ◴[] No.13111218{7}[source]
Even that fluctuates frequently. When I worked at a grocery store, when you ordered something it would show you what the item would "cost" the store.

This could change from day to day (e.g. fruits, veggies), vary based on quantity ordered, etc.

Then you get into private label (store brand) products, where the "cost" was usually either $0 or some ridiculously low number.

This was a national chain. At the store level at least, we wouldn't have been able to find the value of an item "at cost" with any confidence.

53. DanBC ◴[] No.13111227{4}[source]
> > Some people figure that being a “valued customer” means they can be an unending source of sunken costs in time, effort and stress, among other things.

> Stores bake that into the cost of doing business

http://www.bbc.co.uk/news/business-37711091

> "I return half of what I buy," says 30-year-old Alex Demetri, who spends £500 to £700 on clothes each month.

> She also admits to wearing some of her clothes first before returning them.

> It is customers like Ms Demetri who are causing problems for shops, which are "struggling to cope" with the number of items returned, new research suggests.

> So-called "serial returners" are bringing back items which have been used, are marked or have parts missing, making a quarter of it unfit to resell.

Occasional mistakes happen, but some people deliberately do this kind of stuff.

54. dimino ◴[] No.13111386{6}[source]
I get that there's a lot of attrition, but less attrition would be nice.
55. Gustomaximus ◴[] No.13112252{6}[source]
I may be wrong... I read this previously that was very clear about the customer was due to pay the supplier cost. But I did a google now to find the article and the best I could find is this is a civil case and not "not covered by the Australian Consumer Law" and it seems to be at discretion of the court for value lost and how at fault you were.

https://www.consumer.vic.gov.au/shopping/refunds-and-returns...

56. thisrod ◴[] No.13112253{6}[source]
I think the rule is that, when a business charges a consumer a penalty fee of any kind, the fee must relate to actual costs that the customer's actions imposed on the business. A business could estimate the cost of bananas, but they couldn't use the sale price if that was usually ten times the cost. This applies to things like bank overdraft fees and hotel cleaning charges as well. The idea is that consumer contracts can recover costs, but aren't allowed to punish people.

I don't have a source for that.

replies(1): >>13112798 #
57. shermanyo ◴[] No.13112798{7}[source]
Wait til they apply music piracy concepts!

"sir, you ate 4 grapes in store. Our grapes average 2seeds/grape, so we've calculated lost sales in the range of $800.

You see, those seeds could each grow into a vine that will produce an estimated $100 worth of grapes over the lifetime of the plant. You're basically stealing that money from us!"

58. ced_vdb ◴[] No.13119635{3}[source]
Why not just take it out of the cart then if it is clearly flagged as abandoned ?