FTC announces "click-to-cancel" rule making it easier to cancel subscriptions

There are so many things like this that have needed fixing for such a long time. The fact that something is happening, even slowly, is so heartening.

If your reaction is wondering if this is legal then you should be interested in the passing of new laws that make it unequivocally legal. Society should be able to govern itself.

This feels like one of those things that could be solved on the payment end with something like a unique payment ID for each subscription, rather than giving a CC number. Then you just enable or disable payment IDs (perhaps for a limited time, e.g., "create a payment ID that works for Netflix for the next three months but not after that"), rather than relying on vendors to decide whether they feel like charging you or not.

My understanding is that under the hood this does happen, but in the company's favor-some memberships will survive your credit card changing? There was a patio11 article about it which I can't find at the moment. (edit: maybe not. maybe it was a tweet? in any case I remember it being a thing)