The Walt Disney Company and OpenAI Partner on Sora

IMHO the smart people saw the "Ghibli scandal" and thought "omg this is the feature of IP".

You don't like the last Star Wars trilogy? Pay us a few hundred dollars and you can rewrite your own story, thank you very much this is where you put the credit card number.

It was INEVITABLE.

I’m pretty sure people don’t want that for the same reason people buy books instead of writing things they want to read. It’s not just to save the effort— stories are good because they surprise, challenge, and inspire us. I think the idea of the “everyone can make the exact movies they want to see” thing conceptually makes sense at first blush, but I just don’t think people want something that matches their assumptions entirely.

Not only that, they’re materially worse than real movies. Designer t-shirts still sell despite people being able to buy blank t-shirts and color them in with laundry markers.

If it's smart it won't be what you planned, but it'll almost always be what you like. If you thought the Vader scene at the end of Rogue One was stupid fanservice, it leans one way; if you went "FINALLY! YES!" it leans another. Lather rinse repeat across many potential inputs.

With the right sensors, your sentiment will be apparent to the system and it will be able to tune on the fly.

I think curated interactive environments like games are a much more realistic application of those distant technologies than automatically modified Hollywood movies on the fly.

And personally, I have absolutely no desire to modify movies that bothered me, story-wise, artistically, or editorially, with my own ideas. Likewise, I also don’t want to modify classic paintings to make the people fit my preferences for attractiveness. And I sure don’t want it done automatically.

Art is interesting because it comes from other people’s brains.

> It’s not just to save the effort— stories are good because they surprise, challenge, and inspire us.

Maybe, but that's the minority of demand. Most book sales are to people looking for something comfortable - think the near-infinite supply of practically interchangeable romance novels or detective stories.

Comfortable is different than known. How often do people use LLMs to generate fiction for them to read?

Art doesn’t smoothly fit in, it imposes.

Clearly there’s a market for Netflix background noise, but no one’s going to theme parks for that.