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The Walt Disney Company and OpenAI Partner on Sora

(openai.com)
247 points inesranzo | 1 comments | 11 Dec 25 14:05 UTC | HN request time: 0.206s | source
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eykanal ◴[11 Dec 25 15:03 UTC] No.46232245[source]▶
I read this as "Disney approached OpenAI and threatened to sue them into oblivion --> OpenAI negotiated that Disney will use OpenAI internally for free, and will buy $1B of equity to have an ownership stake in the company".

Disney comes out pretty good from this one; they're going to have a ton of people using the service to create all sorts of stuff that will—on the whole—increase brand awareness and engagement with Disney.

OpenAI comes out pretty good from this, with a customer who's probably not paying much (if anything), $1B additional runway, but reduced ownership of the company.

I think Disney is the winner here.

replies(3): >>46237471 #>>46239332 #>>46239435 #
1. johnnyanmac ◴[11 Dec 25 21:33 UTC] No.46237471[source]▶
>they're going to have a ton of people using the service to create all sorts of stuff that will—on the whole—increase brand awareness and engagement with Disney.

In the same way making a bunch of porn of a character increases brand awareness and engagement with an IP, sure.

OpenAI got away scot free here in avoiding a billion dollar lawsuit. Disney is gonna further melt away a century dynasty of art and culture. They're both gonna lose long term but I guess they both win for next quarter.