YouTube shorts baffle me, in a way. "We've spent 20 years developing the perfect user interface for watching videos...now let's throw it all away and remove almost every feature so that it's more like TikTok."
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The problem is that since then technology shifted from a tool to help the user achieve a certain task to an ad delivery vehicle where success (and profit) directly correlate to the the amount of user time wasted, and it turns out bad UI/UX wastes more time and is preferable in such a scenario.