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539 points donohoe | 1 comments | | HN request time: 0s | source
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Hoasi ◴[] No.44511157[source]
X has been nothing short of an exercise in brand destruction. However, despite all the drama, it still stands, it still exists, and it remains relevant.
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guywithahat ◴[] No.44512087[source]
I certainly wouldn't call it brand destruction, a lot of people returned to X and while the branding has changed, I certainly wouldn't call it brand destruction
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rtkwe ◴[] No.44512521[source]
They had managed to get a verb into relatively common speech and their revenue has collapsed since the Musk take over I'd say it's pretty thoroughly destroyed.
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guywithahat ◴[] No.44512819[source]
I find this X doomsday talk is pretty isolated to reddit/other minor social media sites. The site itself is doing fine, and maintains a strong investor/startup ecosystem, with a slight fall in usage after the election (which isn't uncommon for Twitter/X). My understanding is that a few advertisers threatened to leave and then returned after a few days/weeks.

It's a private company now so I don't know what their revenue looks like but they certainly don't seem to be low on cash given how much they've invested in AI. You may not use X but it's definitely not "destroyed" lol

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1. jjfoooo4 ◴[] No.44514216[source]
X didn't "invest in AI", it was rolled into a buzzy AI company. Before that the holders of it's debt could not find buyers (aka buyers willing to bet against X bankruptcy)