Rules of good writing (2007)

Surely. Then you check Paul Graham, whose writing is influential in the world of startup, and find most of them are very long. Arguably unnecessarily so.

Perhaps it's a tech startup thing? After all programmers are not famous for their refined literary taste. And then you check the few LitMag that people care enough to pay for even when the content is available for free, like Clarkesworld or BCS. Then you find sentences there are generally not crispy and short.

It turns out there aren't rules. All guidelines are contextual.

PG is not influential because of his writing though. His name is what gets his writing circulated, so I'm not sure if it's a good couter example.

He became well-known via his writing in the early-mid 00s; first his book about Lisp then his essays that became popular on Slashdot. His investing happened as a consequence of his writing.

His investing happened as a consequence of having available capital (and, certainty, forward-looking ideas about how to seed startups).

As to the writing, I think its influence (in terms of ideas) makes people overrate its stylistic quality. An enjoyable critique: https://idlewords.com/2005/04/dabblers_and_blowhards.htm