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The $25k car is going extinct?

(media.hubspot.com)
319 points pseudolus | 1 comments | 29 Jun 25 15:59 UTC | HN request time: 0s | source
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Glawen ◴[29 Jun 25 19:00 UTC] No.44415435[source]▶
Aka how to shoot yourself in the foot and hand over the market to Chinese manufacturer. In Europe, only Renault created a low cost brand (Dacia).

Once chinese brands become commonplace everywhere, tradional carmakers will have a hard time taking back market share. In Europe they closed or are closing the last HCOL factories, killing any remaining brand loyalty.

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aprilthird2021 ◴[30 Jun 25 01:50 UTC] No.44418409[source]▶
The sad thing is it'll be a slow death. As American / German / Japanese still hold cultural cachet over Chinese/ Vietnamese cars, the companies will delude themselves into going off a cliff till a new gen comes and doesn't care about that cachet and just cares about price
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1. conductr ◴[30 Jun 25 15:44 UTC] No.44424667[source]▶
In the US, if they were allowed and priced as low as I hear they can be (without excessive tariff, etc) then I'd expect it would only take 5-10 years. Assuming they are in fact similar on quality/reliability to what we're used to. The people willing to take a risk to save money or get more for their money would start the wave, word would spread, then people who can afford any brand will jump on board as they've heard it is not really risky as they expected.

Problem is, we'll probably never let Chinese vehicles in as it is an existential threat to the US auto industry. It's odd because we allow Japanese, Korean, etc. but we have political beef with China as a global power rivaling ours.