←back to thread

20 points kristianp | 2 comments | | HN request time: 0.411s | source
Show context
v5v3 ◴[] No.44392055[source]
I would guess majority of Switch audience is very young and won't care.
replies(3): >>44392156 #>>44392185 #>>44392683 #
wil421 ◴[] No.44392683[source]
According to slide 8 that’s not the case at all.

https://www.nintendo.co.jp/ir/pdf/2021/211105e.pdf

replies(2): >>44396253 #>>44399888 #
1. v5v3 ◴[] No.44396253[source]
What if the adult creates the account and them gives the switch to a kid? How would Nintendo know who is playing.

Ai answer for definition of 'annual playing users' as per that slide:

Nintendo defines *"Annual Playing Users"* as the number of unique users (based on Nintendo Accounts registered to Switch systems) who played software on the Nintendo Switch during a given 12-month period. This metric includes all active players across age groups and regions, regardless of whether they share a single console or own multiple units.

### Key Details: 1. *Scope*: Counts users who engaged with any Switch software within a year, not tied to hardware sales (e.g., one console can have multiple players) . 2. *Growth Trend*: Nintendo reported *129 million Annual Playing Users in 2024*, up from 127 million in 2023, reflecting sustained engagement despite the Switch’s aging lifecycle . 3. *Demographics*: Includes a broad age range (kids to seniors) and a near-even gender split (50/50 male/female) . 4. *Exclusions*: Does not differentiate between casual or frequent players—only active participation in the year is required .

This metric helps Nintendo gauge platform engagement beyond raw hardware sales, emphasizing its hybrid model’s shared-use potential .

replies(1): >>44399482 #
2. ◴[] No.44399482[source]