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Ask HN: How are you acquiring your first hundred users?

559 points amanchanda | 3 comments | 13 May 25 08:41 UTC | HN request time: 0s | source

I am building a B2C AI SaaS with $50/month price. How would you go about getting with first 100 users and then the next 500 users.

What we are currently doing: 1) Cold outreach to power users - to convert them into affiliates. 2) Cold outreach to individuals who have target ICP communities. 3) SEO for more long term (not for the first 500)

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vanschelven ◴[13 May 25 09:28 UTC] No.43971130[source]▶
Grown way past 100 users with:

• Make a great product. Everyone tells you "build it and they will come" is not working anymore, but it's working _for me_.

• Outreach via your network. Talk to people with the intent of learning, not selling.

• I'm personally on a freemium model. But that's in the developer-to-developer market, which is vastly different from your B2C

EDIT:

https://www.bugsink.com/ link to product, may give an idea of what we're doing.

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sebstefan ◴[13 May 25 11:35 UTC] No.43971758[source]▶
> https://www.bugsink.com/ link to product, may give an idea of what we're doing.

It's immediately obvious to me that the illustrations are AI slop

You should invest 20 bucks into getting some pictures of a guy in a datacenter, or 200 to pay some dude on Fiverr to draw you some sinks, instead of having these be the first thing customers see when checking out your product

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theshrike79 ◴[13 May 25 12:53 UTC] No.43972398[source]▶
Still a tiny bit better than the "massive limbs bendy people" corporate style.
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1. sebstefan ◴[13 May 25 13:16 UTC] No.43972610[source]▶
It's called Corporate Memphis (https://en.wikipedia.org/wiki/Corporate_Memphis)

Might be soulless and ugly too, but at least it doesn't make your customer think "Hold on is this a scam?"

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2. MajorLettuce ◴[13 May 25 20:51 UTC] No.43977585[source]▶
It’s actually quite interesting how both styles can be considered slop, but Corporate Memphis evokes different association. It makes me think that style did something right.
3. vimy ◴[14 May 25 00:59 UTC] No.43979598[source]▶
I’m not sure seeing AI art and thinking scam is a thing. Most people can’t even spot AI art.

His website seems fine to me.