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Four years of running a SaaS in a competitive market

(maxrozen.com)
269 points mtlynch | 1 comments | 06 May 25 21:47 UTC | HN request time: 0s | source
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arewethereyeta ◴[11 May 25 13:32 UTC] No.43953717[source]▶
TBH, I find it extremely hard to acquire customers. Even with a rock solid product that is NOT, in any way, below the competition. I get the visits but the signups are non existent. Probably because my audience is geared towards programmers and tech oriented businesses. I can do almost any project but marketing kills me.
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flashblaze ◴[11 May 25 13:43 UTC] No.43953785[source]▶
Can you share your experience regarding marketing? Any specific courses you'd recommend, channels you tried and what worked or didn't? I have posted on Twitter, mentioned my product in Reddit comments and also "showcased" it in some Discord servers. All that amounted to around 30 signups in 1 week. But this is not sustainable, and I would like to try some other avenues as well.
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arewethereyeta ◴[11 May 25 13:49 UTC] No.43953817[source]▶
30 signups in one week is sustainable I don't know why you would say it is not. Customers will bring customers. I would love to get even 10 a week. I tried them all other than blogging which takes a lot of time and cold emailing. I would say Reddit commenting brings the most.
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1. flashblaze ◴[11 May 25 13:57 UTC] No.43953858[source]▶
I think you're right, I may be jumping to conclusions, and I would be in a better position to answer in a month or so whether the 30 signups are good or not. However, the reason I feel they are not enough is because I got them in my launch week (if you can call it that). I won't be able to do this every week, and I would like to find a sustainable way to get new users discovering my product.

I think SEO is the answer to that and I am planning on checking out resources or short courses if there are any since they might help me in the future as well. The reason I was curious about your process was whether you had tried something different which I hadn't tried (or thought of) which might help me avoid/improve on your feedback.