The sad thing (for artists) is that it seems like most Spotify listeners don't care.
Most of our music consumption today seems to be as a kind of background vibe rather than an appreciation of the music itself.
Before you'd need to visit different record stores, hitting one every few days to check their latest in catalogue. Find the hidden boxes with low print releases, listen on a player and skip the needle around track grooves. Or have good friends recommending you stuff.
It got easier but I think we need to realise to find the signal on a sea of noise will probably require effort for a long time. Given time enough every new information discovery tool gets flooded by the noise, almost like a form of entropy.