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263 points bigmicro | 1 comments | | HN request time: 0.236s | source

Hello HN community,

This is bootstrapped/indie hacker-ish. Would appreciate feedback.

What it is: You create a link (e.g. onair/yourname), and anyone can call you from it. Caller uses a web browser to make the call (not dedicated app). You can create as many links as you want, and can direct calls to colleagues in a round-robin or escalation manner.

In a way, it's like the "opposite of Calendly"; whereas Calendly is about meetings in the future, OnAir is about immediate meetings.

Motivation behind it: One of our SaaS products was struggling to grow. We believed that if we provide more "hand holding" to visitors on the landing page, it will increase conversion. It's like speaking to the guy behind the counter before making a purchase. That idea/experiment, over time, became OnAir.

Feedback: Identifying the perfect use case / customer has not been easy. E-Commerce store owners, which I thought would be ideal customer profile, are not responding as expected (e.g. "why use this instead of a WhatsApp button?"). The value of branded links, round-robin, recording/transcription, lead capture, etc does not seem to matter much to them. Ideas are welcome.

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nutanc ◴[] No.42148384[source]
Had launched something like this in 2016. We had called it as ering.me, so you could have an url like ering.me/handle. Used it in email signatures, web calling etc. It didn't pick up at that time or we didn't market enough :)

Hope the market is mature now and products like this succeed. All the best.

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SoftTalker ◴[] No.42148772[source]
I'm not really surprised. The people who grew up with phone calls and who like to "hop on a call" to work out issues are all aging out. They are in their fifties at the youngest, if not already retired. It's my experience that far fewer younger people reach for the phone as a first means of contact. It's not preferred, and they try to avoid it.

And by "call" I mean direct, synchronous, real-time conversation. Whether literally a phone call, or an online voice or video call.

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1. Terretta ◴[] No.42156901[source]
Many of the SaaS/PaaS Show HN's here fail to get our business because they have team or business plans behind a Call Us (especially silly for metered usage). We want our team to use SaaS/PaaS before tackling it themselves, and the team will if the barrier to "already using it" goes down.

Talking to B2B SaaS here:

If your service adds value to small to midsize firms, and we can sign up without calling and still get (a) team features, and (b) sign-in with Apple/Microsoft with a domain match (and/or SAML SSO, but that's hassle), you almost automatically have us as a paying client. (Sign in with GitHub and Google don't count if you are trying to get IdP using clients outside the tech bubble.)

We do not want to "Call Us". Likely those who could talk with you and make the decision cost more per hour than your service costs per year per user. Costs you money too, and the friction costs you more in missed opportunities.

We don't want to book meetings. We are building, not sitting on Zoom calls to hear "sales engineers" unable to answer basic tech or security questions we can answer ourselves once we have access to docs or better just use it.

You let individuals sign up. Firms are just individuals roaming in packs.

Let individuals sign up their packs too.