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263 points bigmicro | 4 comments | | HN request time: 0s | source

Hello HN community,

This is bootstrapped/indie hacker-ish. Would appreciate feedback.

What it is: You create a link (e.g. onair/yourname), and anyone can call you from it. Caller uses a web browser to make the call (not dedicated app). You can create as many links as you want, and can direct calls to colleagues in a round-robin or escalation manner.

In a way, it's like the "opposite of Calendly"; whereas Calendly is about meetings in the future, OnAir is about immediate meetings.

Motivation behind it: One of our SaaS products was struggling to grow. We believed that if we provide more "hand holding" to visitors on the landing page, it will increase conversion. It's like speaking to the guy behind the counter before making a purchase. That idea/experiment, over time, became OnAir.

Feedback: Identifying the perfect use case / customer has not been easy. E-Commerce store owners, which I thought would be ideal customer profile, are not responding as expected (e.g. "why use this instead of a WhatsApp button?"). The value of branded links, round-robin, recording/transcription, lead capture, etc does not seem to matter much to them. Ideas are welcome.

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nutanc ◴[] No.42148384[source]
Had launched something like this in 2016. We had called it as ering.me, so you could have an url like ering.me/handle. Used it in email signatures, web calling etc. It didn't pick up at that time or we didn't market enough :)

Hope the market is mature now and products like this succeed. All the best.

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SoftTalker ◴[] No.42148772[source]
I'm not really surprised. The people who grew up with phone calls and who like to "hop on a call" to work out issues are all aging out. They are in their fifties at the youngest, if not already retired. It's my experience that far fewer younger people reach for the phone as a first means of contact. It's not preferred, and they try to avoid it.

And by "call" I mean direct, synchronous, real-time conversation. Whether literally a phone call, or an online voice or video call.

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carlgreene ◴[] No.42150288[source]
I am in my mid-30s and am definitely a “let’s just hop on a call” guy.

So much quicker, easier, and less chance for miscommunication IME.

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1. moralestapia ◴[] No.42150729{3}[source]
If you're a business, nothing beats "let's just hop on a call".

For me at least, the first one that picks up my call is the one who gets my money. "Send us an email, here's our WhatsApp, ..." kind of thing, I don't even try.

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2. SoftTalker ◴[] No.42151305[source]
I think more generally nothing beats being able to communicate with a customer in the way the customer prefers. If that's email, that's what you do. If it's a phone call, that's what you do. But I think as time goes on the number of people preferring a phone call will continue to decline. Time will tell I guess.
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3. yourapostasy ◴[] No.42156675[source]
For customer/client communications, absolutely.

Internally however, once I figure out someone is haphazard with meeting time and meanders around in meetings getting precious little if any action done, I take proactive measures.

When they request a meeting, I ask for the agenda and the outcomes they want to take out of the meeting. Most of the time, everything is hashed out in advance in async channels and the meeting is either highly abbreviated from the original invitation or cancelled altogether because it turns out, the rest of the invited attendees also weren't crisp on what the meeting organizer wanted.

The number of people who call for a meeting simply because they haven't organized their thoughts, asked the right people the right questions, and are simply waiting around for someone to tell them what the correct next step is...is thankfully not an alarming number, but nonetheless simply a personally idiosyncratic annoyance to me.

4. Terretta ◴[] No.42156905[source]
The one that doesn't need a call gets our money.