Throwing dozens of articles, social media posts and why not even videos. Hallucinations really don't matter at scale. And enough content is already generating enough views to make it somewhat viable strategy.
An interesting idea would be to automate a cronjob to ask LLM to generate a random motivational quote(more hallucination is more beneficial) or random status and then post it. Then automate this to generate different posts for X/Bsky/Mastodon/LinkedIn/Insta and you have auto generated presence. There is a saying that, if you let 1000 monkies type on a type writer, you will eventually have a hamlet or something.. forgot the saying, but with an auto generated presence, this could be valuable for a particular crowd.
Once they reach critical mass, they inevitably start posting porn ads. Weird, weird dynamic we're in now.