The AI Investment Boom

I believe that there is lot of content creation where quality really does not matter. And hallucinations don't really matter. Unless they are legally actionable, that is something like hate speech or libel.

Throwing dozens of articles, social media posts and why not even videos. Hallucinations really don't matter at scale. And enough content is already generating enough views to make it somewhat viable strategy.

> quality really does not matter

What an inspiring vision for the future of news and entertainment.

It amazes me the level of nihilism needed to talk about this with casual indifference.

A viable strategy for making money, or providing value to society?

I think for some niches, the former can for a brief period precede the latter. But eventually the market catches up and roots out that which lacks actual value.

More concretely, I suspect the advertising apparatus is going to increasingly devalue unattributed content online, favouring curated platforms and eventually resembling a more hands on media distribution with human platform relationships (where media == the actual medium of distribution not content).

That is already a thing, where for example an instagrammer promoting your product is more valuable than the automated ad-network on instagram itself.

At which point, hopefully, automated content and spam loses legitimacy and value as ad-media.

I read(or watched?) somewhere that, to build your social media reputation and popularity(i.e. follower count) organically, you must post daily, something, anything.

An interesting idea would be to automate a cronjob to ask LLM to generate a random motivational quote(more hallucination is more beneficial) or random status and then post it. Then automate this to generate different posts for X/Bsky/Mastodon/LinkedIn/Insta and you have auto generated presence. There is a saying that, if you let 1000 monkies type on a type writer, you will eventually have a hamlet or something.. forgot the saying, but with an auto generated presence, this could be valuable for a particular crowd.

People are already doing this in a much lazier way en masse on instagram - they'll steal someone's content, lots of times it's shock/violence content that draws in eyeballs, and will post it. Since they need a description for IG's algorithms, they just paste a random response to a LLM prompt into the reel's description. So, you'll be presented a video of the beirut explosion and the caption will be "No problem! Here's some information on the Mercedes blah blah blah."

Once they reach critical mass, they inevitably start posting porn ads. Weird, weird dynamic we're in now.