A truly revolutionary idea in this era of authoritarian social justice causes.
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The insistence on punishment (firing, public shaming) for minor offences (wrongthink) withouth due process is worrying though.
Tell historically disadvantaged communities--the ones with decades or centuries of societal biases working against them--they can't shame people they think are behaving shamefully, and what do you leave them with?
The critique of shaming just seems like another way to prop up a status quo that isn't a very good one for a lot of people.
The only way shaming hurts me is if the group doing the shaming is powerful among people I care about. Thus shaming is an expression of power, and a use of social force which must come from groups which have power.