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The Walt Disney Company and OpenAI Partner on Sora

(openai.com)
236 points inesranzo | 1 comments | 11 Dec 25 14:05 UTC | HN request time: 0.001s | source
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afavour ◴[11 Dec 25 14:47 UTC] No.46232022[source]▶
AI has driven the corporate suites of these companies insane.

> As part of the agreement, Disney will make a $1 billion equity investment in OpenAI, and receive warrants to purchase additional equity.

I don't know what kind of hypnosis tricks Sam Altman pulls on these people but the fact that Disney is giving money to OpenAI as part of a deal to give over the rights to its characters is absolutely baffling.

OpenAI and ChatGPT have been pioneering but they're absolutely going to be commoditized. IMO there is at least a 50:50 chance OpenAI equity is going to be next to worthless in the future. That Disney would give over so much value and so much cash for it... insane.

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DANmode ◴[11 Dec 25 14:50 UTC] No.46232061[source]▶
Why does Bayer spend what it spends putting its brand in front of you?

There’s no direct return.

They’ll get every dollar of that billion in mindshare over the next twenty years.

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jkestner ◴[11 Dec 25 15:04 UTC] No.46232273{3}[source]▶
_Disney_ needs to buy mindshare? From the company that’s happy to steal it anyway?

This feels like more funny accounting.

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1. DANmode ◴[11 Dec 25 15:33 UTC] No.46232636{4}[source]▶
I wouldn’t rule either|both out.

None of the companies you see on TV need to buy mindshare - because they did yesterday, and will again tomorrow - so why not save today’s spend?

Out of sight, out of mind: especially as media consumption towards individual creators.