A lot of Apple products are designed to best work with other Apple products, that's part of their selling point. Would it not be easier to just buy non Apple headphones if you are not in the Apple eco system?
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You might argue, well why did Apple choose to use Bluetooth at all if they’re not going to participate in the interoperability motive? Because initially (think early iPhones) Apple did not design wireless communication modules and benefits from buying COTS from existing vendors.
So would it be easier to just participate in vendor lock-in? Let me ask you, do you enjoy being able to fill up a car at any gas station, or charge your car at any 120V outlet? Standards usually benefit everyone.