Nutella maker in hazelnut stand-off with Turkish dealers

I’m not sure if you're being ironic or not, since ‘regional taste preferences’ is a somewhat famous excuse brands frequently use to justify selling inferior-quality products (think less meat, less nuts, less fruit, more unhealthy filler) under the same name in different parts of Europe. I recall it being a major topic in our elections several years back, but I don't think anyone has really done anything about it.

'inferior-quality products' is something companies resort to to keep their profits higher, saying the purchasing power, and local nutrition standards differ between different markets.I bought instant coffee from a shop and later regret it that because the taste was very bad, and noticed that the label displayed an Eastern European language.The same happened before with children foods and many other products.Now there is a very interesting thing happening in Turkey with their dire financial situation, you could be any digital product cheaper than anywhere else, from ms office to Netflix subscription to even iPhone. That is surely readjustments for purchasing power.

It's something that does certainly happen, but regional preferences are just as real. For instance, the amount of juice in Fanta across Europe doesn't seem to correlate with wealth at all. Even the sugar contents vary wildly, even across eastern Europe.

For Nutella specifically, there are also differences in composition between the more wealthy European nations: https://www.youtube.com/watch?v=CXp2MTWNoZ4 According to that report, the texture is different to accommodate for the differences in common bread types, which makes a lot of sense IMO.

With how little actual hazelnut goes into a jar of Nutella compared to palm oil and sugar that make up most of the spread, I doubt Ferrero is saving a lot of money selling inferior product to poorer countries. With expensive goods such as meat and "pretty" vegetables, there's more money to be made.

Coming from soviet union trash a lot of foreign products were god sent. Of course for many point of reference was farmers markets so decline must’ve been apparent too.

In my circles such mutterings would be seem as populism and woowoo crap.