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61 points jethronethro | 9 comments | | HN request time: 0.666s | source | bottom
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DanOpcode ◴[] No.45678243[source]
Just guessing, but wouldn't surprise me if most luxury brands are struggling at the moment. I don't think this is the right time to buy a brand new, luxury car for most people. Considering the inflation, unemployment and uncertainty.
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1. akmarinov ◴[] No.45678284[source]
Is Tesla a luxury brand?

They don’t sell a car over 62000€ in Europe.

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2. astahlx ◴[] No.45678416[source]
Tesla is not a luxury brand, but they ask for premium prices, compared to the value (worst in ADAC statistics on repairs)

“ In 1974, a new car cost an average of 5320 euros. The average income was 13,928 euros per year, so a buyer had to work for an average of 4.6 months for a new car. 20 years later, it was already 7.4 months per new car. Until 2019, this number remained stable, but then it skyrocketed. Today, a buyer has to spend all his income from 9.6 months of employment to buy a new car. For more expensive e-cars, it is even 11.4 months. The reason is stagnant incomes, but also high profit margins of the manufacturers.” https://www.tagesschau.de/wirtschaft/verbraucher/kosten-auto...

From my personal perspective, as an employed software engineer, all cars over 50k are luxury.

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3. dotnet00 ◴[] No.45678430[source]
I think insurance considers Teslas to be luxury vehicles?
4. iancmceachern ◴[] No.45678573[source]
and they dont sell one under $40k in the US, that buys you two toyota corollas
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5. bagavi ◴[] No.45678577[source]
The value derived and average usage of a car has increased too... Also the financing around cars have made it smoother to buy one. Also Electric can demand a premium because they save on gas costs.
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7. bravetraveler ◴[] No.45678595[source]
Extremely relative. I escaped part of the US where any car that started reliably was luxury. New, or brand selection, was absolutely out of the question.

62k Euros gets a lifetime of used vehicles. I'll say the quiet thing: buying a new car and taking the depreciation is a form of luxury. More about status than getting to the destination.

Dan has a point. I could pay for half of a house right now, committing seems silly until things cool down. Two articles away from being relocated again, despite working remotely.

8. nicce ◴[] No.45678667[source]
Which will outlive Tesla cars at least by decade.
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9. ◴[] No.45680515{3}[source]