That said, I think a fundamental problem is that sir travel is too cheap. That's the motivation behind all the nutty fees.
Surely there would be a market for an airline (or a class of seating) where you get a decent seat, with no gimmicks and up-charges? And not for triple the price like business class?
I fly a couple times a month with Alaska or Delta, economy tickets only, and this is always my experience. No weird fees, price known up front, the seat is fine, etc.
"For many years, all flights featured 2-by-2 leather seating (in aircraft usually fitted with 3-2 seating), ample legroom, complimentary gourmet meals, and warm chocolate chip cookies. This made the airline popular with business travelers. In addition, Midwest Express operated a sizable executive charter operation with a specially configured DC-9."