TikTok has turned culture into a feedback loop of impulse and machine learning

I've banned shorts from my house [0]. The more you watch it, the more your attention span gets scrambled. If a joke doesn't land in 15 seconds, you skip it. If the video that just started doesn't reach its climax now, you skip it.

There's actually a format for movies now, where a short scene is shared with the contrast cranked to 11, and background music. And it pays off in under a minute. Shorts is short for climax, and everything over a minute is boring.

[0]: https://idiallo.com/blog/shorts-climax

But to be fair, there's the opposite end of the spectrum where our time is being wasted. Like the whole life story before the recipe type thing. Or American YouTubers intentionally speaking veeeerrrryyyy sloooowwwwllllyyy.