←back to thread

Apple Watch Ultra 3

(www.apple.com)
76 points surprisetalk | 1 comments | | HN request time: 0.252s | source
Show context
herval ◴[] No.45185787[source]
The way Apple is iterating slower and slower on all product lines is kinda sad. It's not like there's a shortage of things to do - it just feels like they got in the habit of small increments to cut costs everywhere (keep the design exactly the same to reuse the same machines, minor software tweaks, etc). The updates are so minor, they don't even bother to put on a show (like this one - a major product, launched as a release note).

I guess even that saves some money too...

replies(3): >>45185822 #>>45185864 #>>45190337 #
1. basisword ◴[] No.45190337[source]
>> It's not like there's a shortage of things to do

I'm curious what your list of things is. We're way past the point of 'flashy' but quick to implement changes in my opinion. The things people want take much longer to develop and with their annual release cadence each release is going to feel less dramatic. You just need to look back at some of the Apple keynotes from 10-15 years ago. An iPod with a COLOR screen! Bigger screens! Camera that does VIDEO! Camera that isn't a potato! The bar is much higher now.