Looks like “8x” zoom on the new Pro model is actually 4x optical plus extra 2x by pixel binning on the 48MP sensor, compared with 5x optical on the last year’s model.
I currently have a 14 Pro, and I use 3x zoom a lot. It is usually enough for my regular daily pictures, but when taking the shots during hiking trips I often find myself wishing for a greater zoom. When taking a picture of a distant mountain, or a skittish animal you don’t want to spook by coming closer
It is, but I don’t think this a bad offering - up until recently all iPhone cameras were 12mp, so you still get “good enough to print” quality. I guess it’s a bit of marketing speak but I don’t mind - to me it seems they made good choices on the lenses this year. 5x always seemed a bit too much without something in between but hopefully 4x is a decent compromise while still enabling “8x” (which I suspect is important for marketing and honestly will be quite fun)