Play stupid games, win stupid prizes.
If you need 40,000 servers to keep your business running (which you don't, your ~3-8 million weekly transactions can be processed on 1 computer, but whatever), hire people that will work on you, and whose paycheck depends on keeping those computers working, to keep those computers working.
Game theory arguments like "they wouldn't screw me over because other people won't want to do business with them" don't work when the other party is trying to maximize quarterly earnings, and their long-term thinking is in the order of ~2 years.
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