The "leaders are owners" bit is a great idea from the shareholders' perspective, but a bit of a raw deal for the employees. That is, every owner wants the employees to act as if he has as much skin in the game as an owner does. But the employees simply do not. They might have some equity, but at Amazon it would only be the tiniest sliver. If you can convince such employees to act as if they are owners, then good for you I guess. But savvy employees would only act as owners to the extent that they are given upside potential to match.
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