We'll reap the productivity benefits from this new tool, create more work for ourselves, output will stabilize at a new level and salaries will stagnate again, as it always happens.
Everyday, I see ads on YouTube with smooth-talking, real-looking AI-generated actors. Each one represents one less person that would have been paid.
There is no exact measure of correctness in design; one bad bit does not stop the show. The clients don't even want real art. Artists sometimes refer to commercial work as "selling out", referring to hanging their artistic integrity on the hook to make a living. Now "selling out" competes with AI which has no artistic integrity to hang on the hook, works 24 hours a day for peanuts and is astonishingly prolific.
You can argue that is a bad thing (local designers/content producers/actors/etc lost revenue, while the money was sent to $BigTech) or that this was a good thing (lower cost to make ad means taxpayer money saved, paying $BigTech has lower chance of corruption vs hiring local marketing firm - which is very common here).
[1]https://www.cnnbrasil.com.br/tecnologia/video-feito-com-inte...