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A bug saved the company

(weblog.rogueamoeba.com)
379 points ingve | 1 comments | | HN request time: 0.202s | source
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oarla ◴[] No.45022681[source]
So what were the same folks who downloaded Audio Hijack doing on versions 1.5 or older at the end of the 15 day trial period? Download it again?

It’s great that they were able to see higher revenues and take the company forward, but I’m wondering if there were additional features that were only on the paid version and not on trial version which helped with retention and growth.

replies(2): >>45022852 #>>45023614 #
1. tiltowait ◴[] No.45022852[source]
I'd expect that the 15-minute nag screen prompted users when they were most enthusiastic about the app and therefore most inclined to purchase. After 15 days, your initial interest may have waned, or maybe you even completed whatever recording you needed to do in the first place.