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95% of Companies See 'Zero Return' on $30B Generative AI Spend

(thedailyadda.com)
418 points speckx | 1 comments | 21 Aug 25 15:36 UTC | HN request time: 0s | source
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JCM9 ◴[21 Aug 25 16:22 UTC] No.44974621[source]▶
We are entering the “Trough of disillusionment.” These hype cycles are very predictable. GPT-5 being panned as a disappointment after endless hype may go down as GenAI’s “jump the shark” moment.

It’s all fun and games until the bean counters start asking for evidence of return on investment. GenAI folks better buckle up. Bumps ahead. The smart folks are already quietly preparing for a shift to ride the next hype wave up while others ride this train to the trough’s bottom.

Cue a bunch of increasingly desperate puff PR trying to show this stuff returns value.

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highwaylights ◴[21 Aug 25 16:26 UTC] No.44974672[source]▶
I wouldn’t be surprised if 95% of companies knew this was a money pit but felt obligated to burn a pile of money on it so as not to hurt the stock price.
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1. runarberg ◴[21 Aug 25 17:59 UTC] No.44975966[source]▶
My favorite conspiracy theory at the moment is that this is a way for the rich to literally burn the excess money to prevent it from getting back to the working classes in an effort to keep the exploitation machine running.

Now, I don’t believe this is an actual conspiracy, but rather a culture of hating the poor. The rich will jump on any endeavor—no matter how ridiculous—as long as the poor stay poor, even if they loose money in the process.