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95% of Companies See 'Zero Return' on $30B Generative AI Spend

(thedailyadda.com)
418 points speckx | 1 comments | 21 Aug 25 15:36 UTC | HN request time: 0s | source
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jampa ◴[21 Aug 25 16:30 UTC] No.44974731[source]▶
The biggest mistake people are making is treating AI as a product instead of a feature.

While people are doing their work, they don't think, "Oh man, I am really excited to talk with AI today, and I can't wait to talk with a chatbot."

People want to do their jobs without being too bored and overwhelmed, and that's where AI comes in. But of course, we cannot hype features; we sell products after all, so that's the state we are in.

If you go to Notion, Slack, or Airtable, the headline emphasizes AI first instead of "Text Editor, Corporate Chat etc".

The problem is that AI is not "the thing", it is the "tool that gets you to the thing".

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1. the_snooze ◴[21 Aug 25 16:39 UTC] No.44974841[source]▶
I wouldn't mind it if it were presented as yet another tool in the box. Maybe have a one-time popup saying "Hey, there's this thing, here's a cool use case, go check it out on your own terms."

In reality, AI sparkles and logos and autocompletes are everywhere. It's distracting. It makes itself the star of the show instead of being a backup dancer to my work. It could very well have some useful applications, but that's for users to decide and adapt to their particular needs. The ham-fisted approach of shoving it into every UI front-and-center signals a gross sense of desperation, neediness, and entitlement. These companies need to learn how to STFU sometimes.