One thing we're seeing in the software engineering agent space right now is how many people are angry with Cursor [1], and now Claude Code [2] (just picked a couple examples; you can browse around these subreddits and see tons of complaints).
What's happening here is pretty clear to me: Its a form of enshittification. These companies are struggling to find a price point that supports both broad market adoption ($20? $30?) and the intelligence/scale to deliver good results ($200? $300?). So, they're nerfing cheap plans, prioritizing expensive ones, and pissing off customers in the process. Cursor even had to apologize for it [3].
There's a broad sense in the LLM industry right now that if we can't get to "it" (AGI, etc) by the end of this decade, it won't happen during this "AI Summer". The reason for that is two-fold: Intelligence scaling is logarithmic w.r.t compute. We simply cannot scale compute quick enough. And, interest in funding to pay for that exponential compute need will dry up, and previous super-cycles tell us that will happen on the order of ~5 years.
So here's my thesis: We have a deadline that even evangelists agree is a deadline. I would argue that we're further along in this supercycle than many people realize, because these companies have already reached the early enshitification phase for some niche use-cases (software development). We're also seeing Grok 4 Heavy release with a 50% price increase ($300/mo) yet offer single-digit percent improvement in capability. This is hallmark enshitification.
Enshitification is the final, terminal phase of hyperscale technology companies. Companies remain in that phase potentially forever, but its not a phase where significant research, innovation, and optimization can happen; instead, it is a phase of extraction. AI hyperscalers genuinely speedran this cycle thanks to their incredible funding and costs; but they're now showcasing very early signals of enshitifications.
(Google might actually escape this enshitification supercycle, to be clear, and that's why I'm so bullish on them and them alone. Their deep, multi-decade investment into TPUs, Cloud Infra, and high margin product deployments of AI might help them escape it).
[1] https://www.reddit.com/r/cursor/comments/1m0i6o3/cursor_qual...
[2] https://www.reddit.com/r/ClaudeAI/comments/1lzuy0j/claude_co...
[3] https://techcrunch.com/2025/07/07/cursor-apologizes-for-uncl...