"Party of free speech," my ass.
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What is a boycott but cancel culture? The idea of the free market is that good behaviors and products emerge because consumers "vote" with their wallet. If a company has bad values I don't support then I don't shop there. Enough people do that and the company collapses. So, what remains is an economy where every company acts virtuously.
Theoretically. Then enters propaganda and the GOP. They tell you this invisible hand is bad, and companies should be able to do anything. At a glance this appears to be free speech, but it's not - it's the exact opposite.
You see, they can say anything they want, but we can't. We may not criticize them. Our opinions are not valid, they're "Cancel Culture".
That's a boycott.