This is the next great upset. Everyone's hair is on fire and it's anybody's ball game.
I wouldn't even count the hyperscalers as certain to emerge victorious. The unit economics of everything and how things are bought and sold might change.
We might have agents that scrub ads from everything and keep our inboxes clean. We might find content of all forms valued at zero, and have no need for social networking and search as they exist today.
And for better or worse, there might be zero moat around any of it.
This is called an ad blocker.
> keep our inboxes clean
This is called a spam filter.
The entire parent comment is just buzzword salad. In fact I am inclined to think it was written by an LLM itself.
There's really only two browsers and one search engine. It doesn't matter what you do, because the rest of society is ensnared and the economic activities that matter are held captive.
If generative models compress all of the useful activities (lowering the incumbency moat) and agents can perform actions on our behalf, then it reasons that we may have agents that act as personal assistants and have our best interests as top priority. Ads are clearly in violation of that.
It's so funny to be a contrarian on HN. I get quite a lot of predictions right, yet all I get in exchange is downvotes and claims that I'm an LLM. I'll have to write a retro one of these days if I ever find the free time.
These problems don't need LLMs to solve; they need something that also starts with 'L', but is a lot more boring—legislation. The online world is rampant with rubbish and misinformation not because LLMs aren't yet at our beck and call like a digital French maid, but because laws in most parts of the world haven't caught up and multi-national megacorps do whatever the heck they see fit. Especially so in 'capital-friendly' countries. One sees a lot less of this in the PRC, for instance.
I would love to see a GDPR-style set of legislation straight up addressing everything from privacy defaults on social media to aggressively blocking online ad networks.
> I get quite a lot of predictions right
Good for you, then.