The old model—a one-time purchase, local install, full user control—worked because devs could sell boxed software at scale. Now, that model collapses unless someone’s willing to either Undervalue their own labour, or treat the software like a public good, absorbing the long tail of maintenance with no recurring income.
The article posits it as though subscription software is something which has been sneaked in on us. But users today expect things like instant updates, sync across devices, collaboration, and constant bug fixes and patches - none of which come easily if you're only willing to pay for the system once.
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