A new law in Sweden makes it illegal to buy custom adult content

So someone is going to build a marketplace and a matching engine?

I have content with X, Y, Z properties, someone bids to buy that. or the reverse, There's lots of demand for X, Y, Z content, I'll produce it.

If influencing the generation of content is illegal, is it now illegal to look at consumption states in order to decide what to produce?

I don't think it's the content per se it is the perceived personal relationship. Guys (mostly guys I'd say) who are paying OnlyFans performers are paying for the fantasy that the performer is really into them and performing for them. It's quite unhealthy IMO but I don't think that the performance of the same acts without the personal interaction will have the same effect.

> It's quite unhealthy IMO

I agree, but the background of the law is because any sex worker is seen as a victim that should be protected, rather than that the law is changed to improve things for men. Maybe an indirect side-effect of the law would be to change the behavior of these men stuck in that, but judging by history I doubt it'll change many's mind.