One of the reasons that I stayed there, was because I was satisfied that most applications of our products were for artistic, creative, or scientific purposes. I felt decent about working there.
Also, the culture was very focused on delivering the very best to our end-users. Unlike almost every tech company in existence, these days, the company was not interested in selling itself.
They weren't always peaceful, though. Their Nishi-Oi factory had a rail and mount system for submarine periscopes.
In my case, I had done a lot of "extracurricular" learning and work, which was attractive to the people that interviewed me. Like I said in another post, on another thread, I have always enjoyed doing tech, and spend most of my free time, working on software.
I also come from a hardware background. My experience in connecting software to hardware was important. I should mention that most hardware companies treat software rather casually. I hope that's starting to change.
The job market, these days, is drastically different from what it was, but I suspect that these companies may be more "traditional" than a lot of tech companies.