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246 points laurentlb | 5 comments | | HN request time: 0.674s | source
1. wewewedxfgdf ◴[] No.44448094[source]
Note to all founders:

Tell the reader what your product is - first.

And you can't manage to do that, then your logo link should go to your product, not back to the blog.

I gave this TWO attempts to find out =what the product is - that's the biggest opportunity most startups will get - and this company failed twice to tell me conveniently what it is and I am not trying a third time.

replies(4): >>44448677 #>>44448897 #>>44449702 #>>44451595 #
2. kingnothing ◴[] No.44448677[source]
It's in bold in the 3rd paragraph, but that requires you to know what couch surfing is in the first place.
3. NicuCalcea ◴[] No.44448897[source]
Did they change it in the last hour? The logo sends me to the homepage, not the blog.
4. stevage ◴[] No.44449702[source]
I don't think the blog post was written for Hacker News.
5. RyanOD ◴[] No.44451595[source]
Completely agree. It took me much longer than I wanted to figure out what the hell Couchers is. Be direct and to the point with the language you use above the fold (on the home page...not the blog post).