We often rationalize using ad blockers because ads can be intrusive or annoying. But let’s asking ourselves: Why do we feel entitled to get this for free?
This isn’t a moral judgment. I genuinely want to understand the reasoning.
The burden of proof is on the ads to justify why they should be watched, given that the ads themselves provide zero value to the viewer.
YouTube ads in particular are a cesspit of scams. I don't want to watch ads for things like Scientology.
What is so difficult for you to understand this business relationship?
It's like asking a lawyer why does he defend an obviously guilty client? Because it's adversarial system, his job is to protect his client, not to worry about the other side. The other side is trying to maximize their advantage too. Google has defined my relationship with it in such terms through its behavior.
If YouTube were still an independent operator I would be more amenable to your argument.
In any case, the fact I can recite an ad from memory shows that I am at least watching some of their ads, notably on mobile.