Why does everybody want to learn Japanese? What makes Japanese so enticing? Why not Mandarin or at lead Spanish?
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At this rate if 2/3rds of their popular media(manhua, games, animation) continues being cultivation fantasy featuring the exact same power system, tropes, character archetypes, often even setting(murim) and content, it never will.
Animanga were always poised to make it big, because for all their shortcomings, they have interesting, exotic(to us) themes/tropes/vibes, and go really hard on hyping scenes up.