559 points amanchanda | 2 comments | 13 May 25 08:41 UTC | HN request time: 0.006s | source

I am building a B2C AI SaaS with $50/month price. How would you go about getting with first 100 users and then the next 500 users.

What we are currently doing: 1) Cold outreach to power users - to convert them into affiliates. 2) Cold outreach to individuals who have target ICP communities. 3) SEO for more long term (not for the first 500)

1. nullderef ◴[14 May 25 14:32 UTC] No.43985027[source]▶

>>43970837 (OP) #

TikTok - you don't need followers to get views. It's not easy, especially if you've never used the platform before. But for B2C it's one of the best platforms.

Do founder stories ("I built this") or demos ("here's this SaaS you'll like"). They get less views than memes or tangential videos. But conversion is much higher and you'll get replies from people who liked it or tried it out. So you can send them a message to ask for feedback.

replies(1): >>43989451 #

2. guywithahat ◴[14 May 25 21:33 UTC] No.43989451[source]▶

>>43985027 (TP) #

I liked X for a similar reason; when I ran ads, customers would comment and you could directly hear what they thought about the product or even just the ad. The big issue however was I usually couldn't DM them due to changes in how X DM's work

↑

Ask HN: How are you acquiring your first hundred users?