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560 points amanchanda | 2 comments | | HN request time: 0.407s | source

I am building a B2C AI SaaS with $50/month price. How would you go about getting with first 100 users and then the next 500 users.

What we are currently doing: 1) Cold outreach to power users - to convert them into affiliates. 2) Cold outreach to individuals who have target ICP communities. 3) SEO for more long term (not for the first 500)

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ednite ◴[] No.43973175[source]
For my SaaS, the first 100 users were almost too easy. I partnered with a company sitting on thousands of clients and offered my tool—free—to just 10% of their list. But I didn’t sell features. I asked what their clients hated most, then built a fix for that. One well-placed feature, and the doors swung open. Real users, real feedback—and we’re still building on that foundation.

Then there’s my blog. A creative sandbox, no overlap with my day job. No built-in audience. No distribution. Still waiting on subscriber #1 (Mom, seriously—now would be a good time).

Takeaways:

    Partner with someone who already has meaningful reach.

    Solve a real, hair-on-fire problem.

    Offer something free to earn early trust.

    Knock on doors, pitch relentlessly, repeat. And hope the gods of luck are listening.
As for the writing side—different beast. Slower burn, no roadmap, no shortcuts. Still wandering in the woods, but enjoying the walk. Open to ideas—and subscribers. (Mom… last chance.)
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d0liver ◴[] No.43973260[source]
How hard was it to get the partnership? Was that cold outreach, too?
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ednite ◴[] No.43973442[source]
Not cold—more like soft outreach. It happened at a social event through mutual friends. Classic “So, what do you do?” convo. I said software dev. They said, “Ugh, we use this tool—it’s garbage.”

I listened (an underrated superpower), realized I could actually fix the problem, and suggested a meetup. One Zoom meeting later, we had the foundation of a partnership.

Honestly, it could’ve been any event. Just show up, be sincere, and listen more than you pitch.

I’ve always been an introvert—still am—but I’ve learned to be a functional extrovert when it counts- Good luck and don’t give up!

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1. jderick ◴[] No.43974318[source]
Was this in SV?
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2. ednite ◴[] No.43974869[source]
No, I’m not based in Silicon Valley. I’ve always believed location matters less these days—especially in software.

As for networking, I’ve always catered to businesses—and in my experience, most of them face similar challenges regardless of geography. Odds are, the problems a company faces in my neck of the woods are the same ones you’ll find in yours.

This is a bootstrapped, client-first effort—no buzz, no funding, just trying to solve one real problem at a time. It’s also my first time working directly with individual subscribers, unlike my other projects which were built for businesses and their internal teams or clients. I’m still learning as I go and looking forward to sharing more with the HN community.