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Ask HN: How are you acquiring your first hundred users?

559 points amanchanda | 1 comments | 13 May 25 08:41 UTC | HN request time: 0.205s | source

I am building a B2C AI SaaS with $50/month price. How would you go about getting with first 100 users and then the next 500 users.

What we are currently doing: 1) Cold outreach to power users - to convert them into affiliates. 2) Cold outreach to individuals who have target ICP communities. 3) SEO for more long term (not for the first 500)

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rikkipitt ◴[13 May 25 11:04 UTC] No.43971607[source]▶
I'm 40% through getting my first 100 users for https://www.kruh.ltd. So far, I've only added a "banner" announcement on two of my products and mentioned it at the bottom of newsletters to their subscribers. It's taken a couple of months to get this far. I will probably launch in two phases of cohorts. I.e. in blocks of 50.
replies(1): >>43973288 #
curiousigor ◴[13 May 25 14:19 UTC] No.43973288[source]▶
“Kruh” means bread in Slovenian, so “making bread” with the product seems fitting :D
replies(1): >>43973448 #
1. rikkipitt ◴[13 May 25 14:35 UTC] No.43973448[source]▶
It also means circle in Czech and sounds like crew. When I happened upon the word, I was very proud of myself! I'm usually not great at naming projects.