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Ask HN: How are you acquiring your first hundred users?

559 points amanchanda | 1 comments | 13 May 25 08:41 UTC | HN request time: 0.25s | source

I am building a B2C AI SaaS with $50/month price. How would you go about getting with first 100 users and then the next 500 users.

What we are currently doing: 1) Cold outreach to power users - to convert them into affiliates. 2) Cold outreach to individuals who have target ICP communities. 3) SEO for more long term (not for the first 500)

1. deadsec-sea ◴[13 May 25 09:44 UTC] No.43971216[source]▶
In the spirit of “engineering as marketing” I’ve built a number of tools for clients for lead gen. There’s a surprising number of low hanging fruit keywords that suit simple calculators or forms that solve a simple problem, leading the user to the larger problem that the business in question solves.