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Google is illegally monopolizing online advertising tech, judge rules

(www.nytimes.com)
863 points IdealeZahlen | 3 comments | 17 Apr 25 14:47 UTC | HN request time: 0.841s | source
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nixpulvis ◴[17 Apr 25 16:51 UTC] No.43719399[source]▶
I would love to see a company compete in the ad space with the goal of making ads less intrusive. If ads didn't attack me and cause the viewport to jump and become obscured while reading, my first impression with the products would be better, and the sites the ads are on would get more viewership.

Quality ads would be at a huge premium.

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1. beezlebroxxxxxx ◴[17 Apr 25 17:12 UTC] No.43719661[source]▶
If we must have ads, the best quality ads I see online are dumb ads. Just an image as a link. The most effective ads I see are ones on blogs where the blogger sells ad space (side columns) and they're just images that directly link to the product. The ads are relevant to the blog and readers. 99% of other online ads I see are visual garbage and irrelevant. The "targeting" is abysmal.

Convincing all of these sites that Google, Meta, or other services, are "superior" for ads genuinely seems like incredible marketing. They've siphoned up enormous amounts of money and in return put in place a miserable user experience while making media companies wholly reliant on them.

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2. nixpulvis ◴[17 Apr 25 17:18 UTC] No.43719738[source]▶
Exactly.

Sell "dumb" ads with effort made to make the ads simultaneously stand out and fit into the theme of the site. Like how quality newspapers do it sometimes.

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3. hermitShell ◴[17 Apr 25 23:03 UTC] No.43723150[source]▶
Check out this Geiko ad: https://www.berkshirehathaway.com/

Buffett is a rare gem