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But what if I want a faster horse?

(rakhim.exotext.com)
1525 points saeedesmaili | 1 comments | 11 Apr 25 11:39 UTC | HN request time: 0.252s | source
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furyg3 ◴[11 Apr 25 12:19 UTC] No.43652977[source]▶
The TikTok-ification of advertising supported platforms is terrible, but makes sense to me. LinkedIn pivoted from making money on subscriptions and fees for job postings to ads, which mean the leading drivers are 'engagement' e.g. time you spend doom scrolling on their platform. This will end in disaster for the platform as a place to find jobs or employees.

Netflix I understand much less. They make money from subscriptions. If you perceive having a fantastic experience on the site by just going there, finding something you enjoy watching, and leaving... they win. Why they would foster a doom-scrolling experience I really can't really explain, other than imagining some dark pattern like they have to pay per view and want you to watch C grade movies? More time spent looking for something to watch means less time streaming?

I don't get it.

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1. raincole ◴[11 Apr 25 16:09 UTC] No.43655427[source]▶
> Why they would foster a doom-scrolling experience I really can't really explain

They want to take the bargaining power from creators (and old IP owners).

They don't want the customers to search for a specific show. They want the customers to watch whatever is shown to them. This way Netflix will have tremendous power over show creators - if our algorithm doesn't favor you, it doesn't matter how good your show is or how much money you spend on marketing outside Netflix.