What Was Quartz?

Quartz wasn't "destroyed" by cynicism; it collapsed due to its own financial unsustainability.

Investors didn’t kill Quartz—they stopped subsidizing losses once it was clear Quartz couldn't become self-sufficient.

The "cynical" narrative obscures Quartz’s fundamental flaw: lack of a viable business model.

Calling Quartz a victim overlooks that it repeatedly failed commercially, despite many chances and significant investment.

Ultimately, Quartz’s fate wasn't about cynicism, but about investors deciding to stop throwing money into a losing bet.

Reporting news accurately is a very difficult business model in a world full of oligarch-backed papers that constantly lose money to further their own agenda, plus social media which is increasingly indifferent as to whether the links they circulate have any truth in them or not.