Edit: once your regime has achieved a certain level of internal cohesiveness and stability, you can begin the next step, which is to turn lower-level state actors against the population. You can do this partly by ordering them to perpetrate violence and outrage. This has a numerous benefits: first, it makes the state actors themselves afraid of the population, partly because they fear accountability, which makes them more inclined to violence and more protective of the regime; second, it stokes anger against them, which validates all the fears I listed under the first point; third, it distracts from the less shocking crimes of the regime (mere theft as opposed to bodily harm or murder -- but eventually that too!); fourth, as the regime gradually ratchets up the violence, the population becomes increasingly fearful and willing to collaborate and thus decreasingly capable of organizing and resisting.
Edit 2: I've noticed in my two or three decades of intellectual and political awareness that the right frequently seems to benefit from this kind of compounding effect and stacked benefit. No matter what happens, good or bad, it seems to redound to their benefit. I can't think of any cases where I've felt that the left enjoyed similar structural or inherent political advantages.
What you're describing is the first step, where the wealthy attempt to install a ruler friendly to their interests, someone they think they can control and reason with. Joke's on them -- and on everybody else, too, unfortunately.
Edit: this led me to realize that the advanced age of Fake Tan President is a saving grace. He simply won't live long enough to implement the kind of system Putin has been able to solidify over the past twenty or thirty years. And I'm not aware of anybody in the GOP who can replace him in the cult of personality that a stable dictatorship generally requires.
The US has historically held the rule of law as an important idea. Social security has largely eliminated deep elderly poverty.